Media Advisory: 25 Years Later: Santa Cruz after the Loma Prieta Earthquake

Release Date:

The Downtown Association of Santa Cruz will host a 25th anniversary commemoration of the Loma Prieta Earthquake.

SANTA CRUZ, Calif. — The Downtown Association of Santa Cruz will host a 25th anniversary commemoration of the Loma Prieta Earthquake. Scientists from the U.S. Geological Survey and the University of California, Santa Cruz, will join downtown merchants, past and present city officials, the American Red Cross and others to look back at the tragedy of 1989, how the community recovered and rebuilt itself, what scientists and communities have learned since then, and how Santa Cruz is prepared to be more resilient in the next big earthquake. 

Speakers will address what happened during the earthquake, the scientific setting, the recovery and rebuilding of the Santa Cruz downtown area since 1989, the ongoing earthquake hazard that California still faces, and how to be prepared for future earthquakes.

Who:

Chip, Santa Cruz Downtown Association, Executive Director
Don Lane, Vice Mayor, City of Santa Cruz
Susan Schwartz, UC Santa Cruz, Professor of Seismology
Dick Wilson, former Santa Cruz City Manager
Neal Coonerty, former Mayor, County Supervisor, and business owner
Tom Brocher, USGS Earthquake Science Center Director
Ginaia Kelly, American Red Cross, Santa Cruz County Chapter CEO
 

What:

A commemoration, a look back, and a look forward to Santa Cruz’s earthquake resiliency.
 

When:

Friday, October 17, 2014, 10:00 a.m. – 11:00 a.m. PDT
 

Where:  

Memorial Plaza
Corner of Front Street and Pacific Avenue
Santa Cruz, California